Trends in Web Design 2019
2019 is now well underway and with the New Year has come a bevvy of new web design trends for us to incorporate into our business websites! After all, your potential clients and customers don’t want to look at a tired, outdated website that functions poorly and wouldn’t look out of place in 2009 (that was a decade ago, guys!).
Let’s dive into some 2019 web design trends that the team at INCUB8 Web Design are enjoying –
- Monochromatic or limited colour schemes
- Experimental typography
- Amazing content at the forefront
If your business website is looking a little worse for wear and could use a makeover, contact the team at INCUB8 Web Design and let’s discuss how to bring your online brand into the future.
Monochromatic or limited colour schemes
With access to millions of colours when designing a website, it’s easy to get excited and choose up to five colours for your online branding. When it’s done well, this can look amazing, but colours can also be dangerous! That’s why we love the idea of a monochromatic colour scheme that limits your palette and forces designers and developers to get creative in order to design a memorable website for your business. Choosing just one colour to go with black and white creates a strong brand identity. For example, check out the Cut To The Chase website - the team at INCUB8 Web Design chose to stick with just one deep red tone throughout the site and the result is a clean, bold website that draws potential customers in and gives them exactly what they need.
If your business website is a mess of colours and clashing design elements, contact the team at INCUB8 Web Design today – we can help you synthesise your site into a fully functional, brand-aligned marketing tool.
Typography isn’t the first thing that many businesses think about when it comes to designing a website but choosing the right font combination can be just as important as the colours and images used to represent your brand.
A big trend in web design in 2019 is pushing the boundaries of what is possible with typography, and there have been some amazing results. As a small business, no one expects your website to be at the cutting edge of design. However, that doesn’t mean we can’t take away some ideas and inspiration from the big guns of web design. Being bold and having fun with font choices can make your small business website really stand out from the crowd – you just have to be brave enough! If you love the idea of being creative and having fun with your business website, talk to the team at INCUB8 Web Design and let’s design a site that will be the talk of Perth!
Amazing content front and centre
It’s important for web designers to put effort into the design of a website – that goes without saying. After all, humans are visual creatures. And with the rise of mobile devices, even more work must go into optimising web layouts for viewing on mobile phones, tablets, laptops, and so on. But that’s not the end of the story - website designers also need to create a brand story that flows throughout your website and tells the story of your business. Great content is what makes customers fall in love with your business and keeps them coming back for more, so it makes sense that time and energy should be spent on this crucial aspect of web design.
Spending quality time on the design, layout and functionality of a website is just as important as putting effort into the content that users will be engaging with. All of these aspects, when handled correctly, are what work together to ensure a great user experience for your potential customers or clients.
INCUB8 Web Design has a team of copywriters ready to create your brand story. Contact us today to find out more.