Creating a great website is more than being able to 'play around' on Wordpress, Joomla or SquareSpace. It takes a lot of effort to ensure that time and money invested in building the website are going to pay off in attracting and converting traffic.

User Experience (UX) is what should guide all website development. Design and optimisation are two critical considerations that impact a variety of UX metrics that are so often forgotten about in search of an 'affordable website.

So here are our top 14 considerations for building a brilliant website in 2019.

Are you stressed about cash flow and forever chasing customers to keep sales coming in?

Would you like to be able to take time off work knowing your website will bring in sales?

Are your competitors doing better than you online?

If you answered “Yes” to any of these questions, there are steps you can take to fix your online presence and get things working to your best advantage.

If your small business website isn’t achieving what you need it to, then it may be missing some key elements that are going to drive away your potential clients and customers. To customise your business website, you should make sure the site contains key features and meets standard requirements to improve its usability and makes the best use of screen real estate, including:  

• Prominent Call-To-Actions buttons or links
• Regular blogging or news articles
• Testimonials  

If your website could do with an update, contact the team at INCUB8 Web Design and we can assess what needs to be done! Don’t let your business website under-perform when there are some simple steps we can take to bring it back to the top of its game.  

If you’re a Perth small business owner, we know that the idea of investing your hard-earned profits in a custom website can be daunting. When you choose the right web design agency, however, your shiny new website will be more than worth the money.

Engaging a professional and experienced web design agency will help your business succeed in the long run with web solutions customised to your needs.

Perth’s specialist web team at INCUB8 Web Design have the tools and experience needed to launch your small business into a successful 2019 with a cracking online presence.

Our Complete Website Package can get your brand’s digital strategy off to a running start, with professional, mobile responsive and fully customised website design using the latest Search Engine Optimisation (SEO) techniques, so Google knows where to find you (and sends more potential customers your way!).

INCUB8 Web Design is a small Perth business that employs local web designers, developers, IT gurus, and graphic designers who make up a team that delivers web solutions to a wide range of other small and medium-sized businesses in Western Australia.

According to the Small Business Development Corporation, a small business is defined as any business employing 1-19 staff (including sole traders). In WA, small business makes up a whopping 97% of the business sector, and 75% of those are based in Perth.